
Ready to Accelerate with Jay Verduzco
by Performance Business
The Drag Racing Market Looks To Make Tracks in 2011
Back to Basics
Our first question is the biggest: How do you see the market for the coming year? Jay Verduzco, Marketing Manager of Procomp Electronics | Motorsport, is optimistic. “Better than 2010,” is what he sees of the market. “It’s been tough the last couple of years, but reports from our customers have improved. We had a chance to meet with our customers at the SEMA and PRI shows. Everyone we spoke to, from warehouses, eBay sellers and engine builders alike, reported an improvement in business and prospects. Generally, they all had positive things to say. It’s starting to get busy again. The work is coming in
the door. (There’s) light at the end of the tunnel.”

Our second question deals with challenges for this upcoming season? “I think the economy will continue to be the biggest challenge. Although it is improving, it still poses the biggest obstacle,” says Verduzco of Procomp.
Opportunities Abound
Next we asked about what opportunities are to be had in 2011? Verduzco notes, “We see more opportunities in product development. Procomp Motorsport will continue to make products that are high in quality but affordable"
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